EmojiOneLicensing agents are currently working on licensing deals in a variety of consumer products, including apparel, pajamas and footwear.

EmojiOne, Inc., creators of authentic digital emoji icons since 2013 and the creators of JoyPixels brand, has added four new licensing agents to drive both digital and consumer products licensing around the globe. In the U.S., EmojiOne licensing is led by The Brand Liaison; with Art Ask Agency in Europe; Big Star in the Caribbean; and Empire Media handling licensing for Greater China and other Asian territories.

EmojiOne’s digital emojis are used by major communications carriers, websites, advertising agencies, worldwide charities, and television, music and literature. Its licensing partners include Sony, Intel, Virgin EMI, Verizon, Photoshop, Dropbox, Buzzfeed, Firefox, FreeConferenceCall, Saatchi & Saatchi, Weidner & Kennedy, BBC, and many more.

In 2017, EmojiOne launched its consumer brand JoyPixels by EmojiOne, with partners such as Bioworld, Tzeng Shyng, Beatrice Home, Exxel, Flex Beauty, and others, who have placed various consumer products at retailers including Walmart, Target, Kohls, FYE, as well as many others. The EmojiOne library now boasts more than 3,000 top-rated emoji icons available for digital and consumer product licensing. Its licensing agents are currently working on licensing deals in a variety of consumer products, including apparel, pajamas, footwear, cold weather accessories, home décor, bedding, outdoor accessories, hydration, melamine, and much more.

“We have been very successful building the EmojiOne brand icons in the digital world for almost five years,” EmojiOne President Rick Moby said in a release. “Our library of proprietary emoji icons and stickers is very extensive, including our newest EmojiOne 3.0 collection and two added collections 3.1 and 3.2. Now for the first time ever, our entire collection of over 3,000 icons is available for consumer products licensing under our JoyPixels brand, and we are very excited to have The Brand Liaison, Art Ask, Big Star and Empire Multimedia leading our licensing efforts.”

image002The second phase of research will build upon the data already collected and focus on piloting specific ways to use play as an intervention to lessen the traumatic nature of medical events or prevent traumatic stress in children.

The Toy Foundation (TTF) has awarded a second grant of $425,000 to the Center for Healthcare Delivery Science (CHDS), a part of Nemours Children’s Health System. TTF, the philanthropic arm of the North American toy industry, is supporting Nemours’ work on a multi-phase research project to explore the impact of trauma-informed patient care and the role of play in helping children and families heal and cope with medical conditions and treatments.

An initial grant of $400,000 from TTF helped fund Phase 1 of the research, which was conducted last year. Phase 1 gathered the perspectives of patients, families, and health care providers at Nemours/Alfred I. du Pont Hospital for Children (N/AIDHC), Wilmington, DE, and Nemours Children’s Hospital, Orlando, Fla., regarding the need for, and best ways to deliver, trauma-informed pediatric patient care – an approach that is responsive to the impact of trauma on children and families in health care settings.

Phase 2, which began in January, will build upon the data already collected and focus on piloting specific ways to use play as an intervention to lessen the traumatic nature of medical events or prevent traumatic stress in children. The idea is to emphasize physical and emotional safety through play to help patients and their families rebuild a sense of control and empowerment.

“The Toy Foundation was built on the notion that play heals, comforts, and supports children who are living through unbelievably stressful circumstances,” Jean Butler, executive director of TTF said in a release. “That’s why our groundbreaking partnership with Nemours is so important. Once established, the pilot program will allow us to reach a very vulnerable population of sick children and their families. With Phase 2 of research now underway, we are one step closer to bringing the many benefits of play into these children’s lives.”

The effort funded by The Toy Foundation is led by a collaborative team at Nemours – including the Center for Healthcare Delivery Sciences, KidsHealth, and the Child Life Program at N/AIDHC. Dr. Kazak continues to lead the project, in collaboration with Jennifer Sciolla, MS, director of Child Life, N/AIDHC, and Melissa Alderfer, PhD, and Jessica Pierce, PhD, of CHDS.

EmojiThe Brand Liaison has been tapped as the agent to drive licensing for the authentic digital icons.

EmojiOne Inc., creators of authentic digital emoji icons since 2013 and the creators of brand JoyPixels, has announced the launch of 10 new collections of digital emojis including dog-faces, cat-faces, monkey-faces, panda-faces, alien-faces, pile of poop-faces, basketball-faces, tennis ball-faces, heart-designs, and peace sign-designs.

The addition of these 400 new icons brings the EmojiOne library to over 3,000 custom emoji icons now available for digital and consumer product licensing. Building upon the company’s success in the digital world, EmojiOne has selected The Brand Liaison to lead its worldwide licensing efforts, including a wide range of consumer products.

“We have been very successful building the EmojiOne brand icons in the digital world for almost 5 years," EmojiOne President Rick Moby said in a statement. “Our library of proprietary emoji icons and stickers is very extensive, including our newest EmojiOne 3.0 collection and two added collections 3.1 and 3.2. Now for the first time ever, our entire collection of over 3,000 icons is available for consumer products licensing under our JoyPixels brand, and we are very excited to have The Brand Liaison leading our licensing efforts.”

“We love this property," Brand Liaison President Steven Heller adds. “The emoji trend remains very strong at retail. And as long as people keep communicating and EmojiOne keeps creating new and unique icons, the consumer will continue to rely on JoyPixels as their way of expressing themselves through the products they purchase – the same way EmojiOne’s customers and licensees use the EmojiOne emoji icons in the digital world.”

Licensees of the EmojiOne brand for digital uses include Sony, Intel, Virgin EMI, Verizon, Photoshop, Dropbox, Buzzfeed, Firefox, FreeConferenceCall, and many more. The Brand Liaison is currently working on licensing deals in a variety of consumer products including apparel, pajamas, footwear, cold weather accessories, home décor, bedding, outdoor accessories, hydration, melamine and much more. 

TR Sauces Broad Street Licensing Group brokered the licensing deal with Vita Specialty Foods.

Romacorp, Inc., parent company of Tony Roma’s®, is expanding its retail presence in the United States and Mexico through its latest licensing deal with Vita Specialty Foods, Inc. (Vita Foods), a wholly owned subsidiary of Vita Food Products, Inc. 

The agreement was brokered by Broad Street Licensing Group, and will allow fans in the U.S. and Mexico to enjoy Tony Roma’s world-famous ribs and BBQ meats sauces right in their own homes. This is the latest in a string of licensing deals for Tony Roma’s over the past year as the brand continues to expand its retail presence in the U.S. and around the world through the program created for it by Broad Street Licensing Group.  

“As we continue to strengthen our brand presence through strategic expansion in the retail space, it’s important that we work with innovative licensees like Vita Foods who share the same values and standards of quality that we employ at each of our restaurants,” Bradley Scher, president and CEO of Romacorp Inc. said in a release. “We’re thrilled to work with Cliff Bolen and the Vita Foods team to meet the strong demand for Tony Roma’s signature BBQ sauces and offer fans the same quality BBQ sauces they’ve come to love at our restaurants since Chef David Smith slathered his first rack of Baby Back Ribs in 1972.”     

GuessThe collection is based on ZAG’s hit animated TV series.

GUESS, the American clothing brand and retailer, and award-winning global independent animation studio ZAG have teamed up to develop an exclusive GUESS x “Be Miraculous” Ladybug Fashion kids Capsule Collection.

The collection is inspired by the iconic superhero and Parisian stylings seen throughout the popular animated TV series ZAG HEROEZ™ Miraculous™- Tales of Ladybug & Cat Noir. It will be brought to life with the GUESS modern twist combined with the quality and design for which the GUESS brand is known. The “Be Miraculous” Ladybug capsule collection features 50 SKU’s designed for girls & boys aged six to 12 years old.

The “Be Miraculous” Ladybug Fashion Capsule Collection will be available on GUESS’ website and in select GUESS retail stores starting August 2018.

“We like the idea that Miraculous inspires kids to dream and to be like a superhero. We think the audience relatability to Marinette and Adrien’s relationship along with their secret identity as superheroes makes this quite an intriguing story,” GUESS? Inc. Chairman and Chief Creative Officer Paul Marciano said in a statement. “We feel the fashion line will extend the positive messaging that kids can channel their inner strength to do great things.”

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