October 14, 2013 – A global icon meets the most popular family in the world, as Sanrio, Inc. and Twentieth Century Fox Consumer Products come together for a first-of-its-kind design collaboration featuring Hello Kitty and The Simpsons. Announced today, the two iconic pop culture brands are partnering to introduce a product line in 2014 in celebration of two milestone anniversaries: the 40th Anniversary of Hello Kitty and 25th Anniversary of The Simpsons.
Read more: Twentieth Century Fox, Sanrio Unveil Collaboration with The Simpsons and Hello Kitty
Oct. 10, 2013 - Today The Hershey Company announced it is launching a new confectionery brand in the United States called Lancaster. The new brand will feature a line of caramel soft cremes that will roll out nationwide in January 2014.
Read more: Hershey's First New Brand In 30 Years Launches In The U.S.
Oct. 9, 2013 - Tis the season for chopping, slicing and dicing. With that thought, the experts at CUTCO Cutlery advise that you have the right tools for the upcoming holiday cooking frenzy."From creating multi-course holiday dinners to simple finger foods for cocktail parties, these five knives are holiday essentials," said Kathleen Donovan, senior public relations coordinator for CUTCO. "Having them on hand and making sure they're sharp will help make food preparation run more smoothly."
Read more: CUTCO experts: Be well-equipped for holiday food preparation
Oct. 7, 2013 - Nine West, a division of The Jones Group, looked no further than Decades store founder and vintage connoisseur, Cameron Silver and Nine West's Contributing Style Director and former Shopbop Fashion Director Kate Ciepluch, to create their latest Shoelaboration inspired by 80's punk. Shoelaborations is a collaborative platform celebrating fashion, design, music and pop culture through creative partnerships with unique artistic talents.
Read more: Nine West Introduces Their Latest Shoelaboration Partnering With Cameron Silver, The "King Of...
Oct. 7, 2013 - In the fight against diabetes, King's Variety Stores has joined forces with the Madden Family in the launch of the new app Gluco-Share - a social media platform exclusive to aid those living with diabetes through its unique communicative offerings and tangible reward incentives –incentives and rewards that are being provided by Electronic Arts and now King's.
Read more: King's Variety Stores Now Offering Incentive and Rewards for Diabetics Through New Social Media...
Oct. 3, 2013 ― With store brands now surpassing $110 billion in sales, the Private Label Manufacturers Association reported that shoppers are reaching for a retailer's brand for one out of every four products they buy at the supermarket.
Read more: PLMA: Store brands sales now surpass $110 billion
Oct. 2, 2013 - Two L'Oreal Group fashion/haircare brand properties — Redken 5th Avenue NYC and Matrix — have recently tapped 15-employee, Chicago-based, privately held digital agency, Elevate Studios, for help with their global online presence. Elevate Studios will also be working on national programs with L'Oreal USA and Mario Tricoci, and it recently moved into a larger, urban contemporary-style office in Chicago's West Loop neighborhood with three times the space to continue servicing existing and new accounts.
Read more: Elevate Studios Tapped For Global Digital Work From Haircare Megabrands Redken And Matrix And...
October 1st, 2013 – The Joester Loria Group has been selected by celebrity chef Fabio Viviani as his exclusive licensing agent. The Joester Loria Group, a full-service licensing and marketing agency recognized for its award winning brand-building programs, will develop and execute a strategic licensing program that brings Fabio Viviani’s signature recipes and passion for food, wine and entertaining to a line of products that provide delicious, simple solutions to home cooks everywhere.
Read more: Joester Loria Group To Represent Chef and Restaurateur, Fabio Viviani
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