• Corona
  • Crayola
  • Mars Retail Group
  • DreamWorks Animation
  • Maple Leaf Sports and Entertainment
  • Food City

Jan. 13, 2014 - A new IBM study of more than 30,000 global consumers released today at the 2014 National Retail Federation convention (#NRF14) found consumers are willing to share their personal information with retailers, particularly if they get good value in exchange.

Read more: IBM: Consumers Will Share Personal Details, Expect Value in Return

Jan. 10, 2014 - In-store analytics leader RetailNext, Inc., today announced its Holiday Shopping 2013 Retail Insights revealing key trends and performance for brick-and-mortar retailers during the two pivotal shopping months of November and December 2013. RetailNext analyzed more than 34.6 million consumer shopping trips to specialty and larger format stores during the 2012 and 2013 holiday seasons. See infographic HERE.

Read more: RetailNext Releases 2013 Full Holiday Retail Performance Data

Jan. 9, 2014 - The global beauty brand L'Oreal Paris has announced the addition of renowned celebrity hairstylist Mara Roszak to the brand's impressive roster of experts. Known for creating some of the most talked-about red carpet looks and coined a "rising star" of Hollywood hair, Mara will lend her expertise for product development, content creation, consumer education and creating trendsetting hairstyles for L'Oreal Paris spokespeople.

Read more: Mara Roszak Joins Forces with L'Oreal Paris

Jan. 8, 2014 - Despite the shortened holiday season and extreme weather in many areas of the country in the weeks leading up to Christmas, retailers finished the 2013 holiday shopping season with increased sales, according to ShopperTrak, the leading global provider of insights into shopper behavior and retail analytics.

Read more: ShopperTrak - Retailers See 4th Straight Annual Sales Increase During Holidays

Jan. 7th, 2014 - ForeSee today released the ForeSee Experience Index (FXI): 2013 U.S. Retail Edition. Based on data gathered during 2013’s holiday shopping season, the report features company-level and channel-specific customer satisfaction analysis for the top 100 U.S. retailers.

Read more: ForeSee's 2013 Holiday Retail Report Released

How Planning Ahead Can Protect Your Brand and Balance Sheet

alternate text
Magnetix was recalled after injuries and a
fatality when magnets came loose.
Image Source: Wikipedia

Jan. 6, 2014 - Even organizations with the best safety records and controls can sometimes find themselves dealing with a product recall situation. Retailers with an “it will never happen to me” mindset, or those who simply neglect to prepare for the consequences of a product recall, may be putting long-term revenue prospects for their products and their brand at risk.

Many retail companies regard product recalls as an issue for their suppliers and manufacturers. This view is misinformed. It is important for retail companies to understand that importers, distributors, merchants and marketers can all be held responsible for a recall, even if their products are manufactured abroad by another company. Retailers need to manage their supplier relationships to ensure they are manufacturing to U.S. standards.  

Read more: Product Recalls - It Can Happen to You

Jan. 3, 2014 - As part of a strategic plan to introduce 10 Johnny Rockets in Pakistan within the next nine years, Johnny Rockets franchise partner and CEO of Hamdan International Monavar K. Ahmad unveiled his company's first location at Dolmen Mall today. The US Consul General along with his wife was at the opening to cut the ribbon.  Later this month, a second restaurant is scheduled to open at Z Block DHA Lahore.

Read more: Johnny Rockets Opens First Of Ten Restaurants In Pakistan

January 2, 2014 - For the longest time, Customer Relationship Management (CRM) solutions have been kept hidden from the sales floor, residing somewhere in the back or at a brand’s headquarters. This is exactly where it shouldn’t be because the sales floor is where customer relationships are formed and strengthened over time (which is what a CRM is meant to help with). Customer experience solutions (such as CRM) as well as sales associates play a powerful role in influencing what customers actually buy. Certainly store location, prices and selection are important but most brands also optimize for these factors so these don’t play as strong of a role in the battle for the customer’s heart and mind (and dollar).

Read more: Moving CRM from Behind the Scenes to the Sales Floor