May 7, 2013 - Until now, the will of the Force has sought to bring balance to the universe, and with Pringles in the picture, the Force has a new mission – to deliver snackable fun. As part of the Pringles and Star Wars "The Force For Fun" promotion, more than a thousand fan-generated video ideas were crowdsourced through Tongal.com and narrowed down to seven final videos competing for a grand prize of $25,000 and the chance to be featured as a Pringles national advertisement.
Read more: Pringles And Star Wars Reveal Top Seven Fan-Generated Videos From "The Force For Fun" Promotion
May 7, 2013 - Los Angeles-based SMC Entertainment Group, Inc. (SMC), a brand owner and fully integrated brand management and licensing company, continues to grow their diverse portfolio of licensees for the 3D, CGI animated series, The Jungle Book. Currently airing in 165 countries around the world, the hit property continues to expand and diversify its licensing offerings with five new partners. The Jungle Book and SMC’s other properties including; Angry Little Girls!, H20 Just Add Water and Dance Academy will be on display at the 2013 International Licensing Show, booth #G161 at Mandalay Bay, Las Vegas June 18-20th.
Read more: SMC Entertainment Group Expands List of Licensing Partners For The Jungle Book
May 6, 2013 - Top Android-game publisher PlayScape has partnered with Amazon to expand distribution of its mobile gaming portfolio with a brand-new content platform called PlayScape Plus. Completely customized for Amazon's audience, PlayScape Plus features the best of the PlayScape's catalog, and serves as a launch pad for its newly published games. Launch titles include two selections from the popular Ninja Chicken series (a freemium and ad-free premium version) that boast 15 million downloads. An ad-free premium Bouncy Bill game is also available, as well as freemium and ad-free premium versions of Jewels and Diamonds Kingdom.
Read more: PlayScape Partners With Amazon to Provide More Mobile Games and Custom Content
May 3, 2013 - Since 2010, Budweiser has raised more than $5 million for the Folds of Honor Foundation and provided more than 1,000 educational scholarships to the families of soldiers killed or disabled in service. In 2013, for every case of Budweiser sold from May 5 to July 4, the brand will make a donation up to $1 million to the Folds of Honor Foundation. To kick off the program, the Anheuser-Busch Foundation is donating an additional $500,000, with a total of $1.5 million possible for Folds of Honor*.
Read more: Starting May 5, Every Budweiser Sold Through July 4 Will Benefit Military Families
May 2, 2013 - Mother's Day is an important day on the calendar for families and retailers alike. Around this time of year, retailers and brands try to appeal to shoppers looking to celebrate all things mom, and there are plenty of studies out there into how to make the most of this year's Mother's Day. Today, Pricegrabber and Offers.com are among the latest to release some insights into consumer attitudes and the desires of moms everywhere.
Read more: Mother's Day Insights: PriceGrabber says Shoppers Plan to Celebrate on a Budget, Offers.com's...
May 1, 2013 – Today, Mars Chocolate North America officially partnered with Rosie Napravnik, one of the nation’s leading jockeys. It was also announced that Snickers Brand will give away 1 million Snickers Bites – which are unwrapped, bite-sized versions of the candy bar – if she wins America’s most famous horse race in Kentucky on May 4.
Read more: Snickers Bites Partners with Bite-Sized Female Jockey Rosie Napravnik
April 30, 2013 - Tact Communications, newly appointed master licensing agent for Kikkoman Group, the world-renowned Japanese food manufacturer and #1 soy sauce producer, in conjunction with ZenWorks, have named Design Plus as the official licensing agency for Kikkoman in the United States. As a trendy Atlanta boutique, Design Plus specializes in blending tradition and innovation and like Kikkoman’s slogan of “Seasoning Your Life”, it is set to stimulate and enrich licensees and retailers alike, while seasoning the life of the consumer.
Read more: Design Plus named official licensing agency for Kikkoman in the United States
April 30, 2013 - ShopKeep POS, a leader in iPad point of sale to brick and mortar merchants across the U.S., announced today that the company is one of two finalists for the Technology Innovator of the Year Award given annually by the Electronic Transactions Association's (ETA) Star Awards Committee. In addition, ShopKeep POS has been selected to be one of only four companies included on the 2013 ETA Technology Tour.
Read more: ShopKeep POS Nominated As Finalist For Technology Innovator Of The Year Award By Electronic...
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