Although not ordinarily associated with speed, the rapidity at which DeMet’s candies and snacks – including its signature chocolate-covered “Turtles” – disappear off retailers’ shelves would cause any hare to pause before relaxing, even if he were used to racing the proverbial tortoise.
The popularity of DeMet’s Candy Co.’s Turtles, Flipz candy-coated pretzels, Treasures filled chocolates and TrueNorth nut snacks enable the company to grow rapidly. Vice Chairman Peter Wilson attributes DeMet’s success to the flexible approach it can take with retailers through its brokers and distributors. “Together with retailers we try to collaborate to become successful instead of simply telling them what they should do with their shelf space,” Wilson says.
Read more: DeMet's Candy Co.
With the second season of his hit show “Fashion Star” having just premiered, celebrity mentor and international fashion icon John Varvatos is spreading his brand to licensed products throughout the world. When he was starting out, there weren’t reality shows handing out design contracts, so his rise to stardom took a more conventional route.
Varvatos joined Polo Ralph Lauren in 1983 and was recruited to Calvin Klein in 1990, where he was appointed head of menswear design and oversaw the launch of the men’s collection and the ck brand. In 1995, Varvatos returned to Polo as head of menswear design for all Polo Ralph Lauren brands and created the highly successful Polo Jeans Co.
Read more: John Varvatos Apparel Corp.
Some start-up companies begin operations without the backing of a parent company, but for WINFUNUSA, the situation is much different. Vice President of Operations Tom Salzmann explains that the firm is a branch of Winfat Industrial Co. Ltd., a Hong Kong-based toy firm.
“Our goal in establishing this company in the United States is to develop [Winfat’s] WINFUN brand,” he says, noting that Winfat sells products worldwide and has many private-label programs. “We’re at a stage where we want to develop additional products under our own brand name.”
Read more: WINFUNUSA
People want to eat right, but more often, they want to eat what tastes good. Products that give them the right nutrition – such as the probiotics and prebiotics that aid good digestion and strengthen the immune system – may have the healthy ingredients and functionality nutritionists advocate. But to be consumed regularly, they also have to be something that people not only feel they should eat, but also crave.
“All my products have to pass my test,” insists Gerry Morrison, owner of Wasatch Branding Concepts LLC, which is developing Active D’Lites chocolate bars, individually wrapped bites, ice cream bars and shakes containing probiotics and prebiotics. “I have to make sure these are something that I want to eat. If it’s good enough for me, it’s good enough for a lot of people.”
Read more: Wasatch Branding Concepts LLC
Nowadays, consumers who purchase products from mobile devices or on the Web often want their purchases shipped to them, plan to pick it up the same day at the store, or they might just be checking the availability of their product at a competitor’s location. It is MICROS-Retail’s challenge to provide the integrated software and hardware systems that function seamlessly behind the scenes.
“Tourneau is the flagship for us,” says Jane Cannon, chief technology officer for the retail division of MICROS Systems Inc. “They represent a retailer who has really brought it together, somebody who’s created an experience on the Web.”
Read more: Micros-Retail
It is rare when a business results from the founder’s goal to improve his personal health. But for Chairman Lewis Hendler, that is exactly the story behind MICHAEL TODD true organics, a Port St. Lucie, Fla.-based manufacturer of organic and vegan skin care products.
Hendler, who started his career as an attorney, acquired MICHAEL TODD Cosmetics in December 2008. Previously, he was co-owner of scünci International, the hair accessory company formed in the early 1990s to market the well-known “scrunchy” ponytail holder that went on to become one of the world’s best known hair accessory brands. “We started [scünci] with zero market share and built it in 10 years to be the largest hair accessory company in the world,” he recalls. “[We were] passing companies like Goody Products and Conair.”
Read more: Michael Todd True Organics
Green tea is a Japanese staple and it seems the climate is just right in the United States for the herbal sensation to flourish here, as well. Eastern tastes, such as sushi and soy, have penetrated Western culture and the shift toward a healthier lifestyle has left U.S. consumers with a void ready to be filled with new products. For ITO EN (North America) INC., a company born out of Japan and launched in North America in 2001, it seems the stars have aligned for its inevitable success.
Read more: Ito En
Tofu is a powerhouse plant-based food that offers a complete protein, essential amino acids and healthy amounts of isoflavones, compounds that have been credited with helping reduce heart disease, breast cancer, osteoporosis and other ailments. Tofu’s health benefits and the introduction of a variety of flavors, textures and applications have made it a favorite for anyone looking for a tasty and healthier protein, rich in minerals and cholesterol-free.
Read more: House Foods America
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