NE86997April 2, 2013Nutrisystem, Inc., a leader in weight loss with over 40 years of proven effectiveness, has signed Melissa Joan Hart as a new female celebrity spokesperson and has been named the "Best Convenience" diet by USA TODAY. The company also revealed that in addition to "Super Monday" (the day after the final football game of the season), "Easter Monday" is one of the biggest diet decision days of the year.

Nutrisystem announced today Hart, 36, actress, writer, producer, director, singer and mother of three, as its newest brand ambassador. Having recently given birth to her third child, the longtime actress has already lost twenty pounds on Nutrisystem.  Hart is best known for her title roles in the television series Clarissa Explains It All (1991–94), the live action version of Sabrina, the Teenage Witch (1996–2003) and is currently starring in the ABC Family comedy series Melissa & Joey (2010–present). "We are thrilled to be helping and working with Melissa," commented Keira Krausz, Nutrisystem's Chief Marketing Officer.  "She mirrors our values and will resonate with our customers as authentic.   Moving forward, you'll see us have an appropriate mix of inspiring celebrities and real life customers who have also enjoyed success.  We think dieters are savvier than ever and really appreciate someone who -- above all else -- is relatable."  

"I love working with Nutrisystem.  The Program is really delivering results for me and I look forward to long term success, staying motivated and helping others do the same," remarked Ms. Hart.

The company also revealed that the Monday following Easter has historically been one of the biggest diet decision days of the year based on a 25% spike in phone and web inquiries from consumers versus the Monday prior.  According to proprietary company data, as Americans turn their focus to warmer weather and vacations, the demand for healthy weight loss solutions rises.

"There's no question it's primetime for the diet industry," added Ms. Krausz.  "Consumers who go into the holiday weekend with weight loss momentum need to keep it and those who have resolved to lose weight, but are off-track, feel a heightened sense of urgency.  At Nutrisystem, it's our job to meet you where you are and turbo-charge your efforts."

Nutrisystem was also recently named the "Best Convenience" Diet in The Best Diet & Fitness Tips, a new USA TODAY publication featuring some of the best advice from USA TODAY, Shape and Men's Fitness.

"Convenience is an important factor when it comes to adherence and it's terrific to see notable experts acknowledging our efforts to make Nutrisystem a diet that uniquely recognizes the importance of a delivering a plan that fits within the busy lives we all lead and drives real weight loss results," commented Meghan Nichols, R.D., a registered dietitian and member of Nutrisystem's Research & Development team.Spacer

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  • KEMP, Texas, June 18, 2018 (GLOBE NEWSWIRE) -- Industrial lighting leader, Larson Electronics LLC, announced the release of a new explosion proof self-testing bug eye LED exit sign light with a remote head approved for use in Class I, Class II and Class III locations. This emergency fixture produces a total of 99 lumens and operates for at least 90 minutes during a power outage, making this exit system ideal for emergency failsafe lighting in areas where explosion proof fixtures are required.

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  • LAS VEGAS, Nevada, June 18, 2018 (GLOBE NEWSWIRE) -- Engaged Nation today announced that Massage Envy will implement Engaged Nation’s patent-pending REACH gamified marketing system to promote its new Total Body Stretch service featuring the proprietary Streto Method as well as the brand’s partnership with the PGA TOUR.

    Engaged Nation created a customized, digital golf game to support Massage Envy’s new service rollout. Dubbed the “Massage Envy Open,” the new game combines golf-themed graphics and unique design elements with classic, midway-style gameplay to create a fun, interactive experience designed to entertain and reward participants. Players will be given the opportunity to play the game multiple times per day and earn entries into a grand prize drawing. The promotion is scheduled to run for one month and features a grand finale drawing where one player will be awarded a year of free Total Body Stretch services.

    “We are excited about working with Engaged Nation to provide a new, interactive way for customers to learn about our exciting Total Body Stretch service,” said Jeanna Corley, Vice President, Marketing at Massage Envy. “The interactive program they have developed will help increase awareness about our new Streto Method, while helping customers directly engage with us on a platform that highlights our position as the Official Massage Sponsor of the PGA TOUR. We believe the program will not only entertain and engage customers but help to drive on-site visits and incremental revenue.”

    Combining over 15 years of massage expertise with the latest stretch research, Massage Envy’s Streto Method is a series of prescribed movements that deliver more than people can achieve by stretching on their own. Regular assisted stretching increases flexibility, which improves mobility, leading to better performance.

    “It’s great to partner with a prestigious brand like Massage Envy,” said Engaged Nation CEO Jerry Epstein. “We are proud to be associated with such a forward-thinking company. We’re excited about launching the Massage Envy Open online program to help Massage Envy increase engagement with its customers and support its revenue objectives.”

    Interested parties may go to massageenvyopen.engagednation.com to play in the Massage Envy Open and earn entries to win one year of Total Body Stretch services.


    About Engaged Nation 
    Founded in 2008, Engaged Nation is the leader in strategic gamified marketing with its patent-pending REACH™ system. Using multiple digital platforms that educate and entertain, REACH™ creates a customer engagement cycle that repeatedly engages, incentivizes and retains existing customers, reactivates dormant customers, drives new customer acquisition, and creates true brand ambassadors who generate significant incremental revenue for businesses. For more information about the company’s suite of gamified digital engagement products, please visit www.engagednation.com or call 702-778-0701. 

    About Massage Envy 
    Massage Envy, based in Scottsdale, Arizona, is a national franchisor and, through its franchise locations, is the leading provider of therapeutic massage and skincare services, and proprietary assisted stretching service, Total Body Stretch. The Massage Envy franchise system is, collectively, the largest employer of massage therapists and estheticians, with more than 35,000 dedicated wellness professionals that provide best-in-class service to over 1.65 million members. Founded in 2002, Massage Envy has more than 1,180 franchise locations in 49 states that have together delivered more than 100 million massages and facials. For more information, visit www.massageenvy.com, or follow us on Twitter @MassageEnvy and Facebook, www.facebook.com/MassageEnvy.

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  • BIRMINGHAM, Ala., June 18, 2018 (GLOBE NEWSWIRE) -- IllumiCare, a pioneer in point-of-care healthcare information technology, announces today integrations with multiple health systems using the Epic electronic medical record (EMR). IllumiCare’s Smart Ribbon® technology currently runs in 22 hospitals using Epic, with additional facilities being added.

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