With more than 60 years of experience as a toy authority, Toys “R” Us decided to share some of that expertise today by listing the top 15 toys for the upcoming holiday season. “The Toys “R” Us Holiday Hot Toy List is the result of countless hours dedicated to tracking, testing and identifying the best products throughout the year,” said Karen Dodge, senior vice president, chief merchandising officer, Toys “R” Us, US. “There are so many great new toys, games, and kid-friendly electronics available this year that we had a difficult time narrowing down the items on the list.”
In order as listed, the Toys “R” Us “Fabulous 15” are as follows:
1. Bakugan Battle Brawlers New Vestroia Maxus Helos 7 in 1 from Spin Master
2. ChixOs Pink Design-A-Luxury Loft from Spin Master
3. Color Me a Song(TM) from Crayola Beginnings(TM)
4. Disney Netpal from ASUS
5. Disney-Pixar Toy Story Interactive Buddies Talking Action Figures (Buzz and Woody) from Thinkway
6. Disney Princess: Just One Kiss Princess Tiana Doll from Mattel
7. Fast Lane JLX Over Drive Radio Control All Terrain Vehicle from Toys “R” Us
8. Laugh & Learn Learning Farm from Fisher-Price
9. Little Mommy Baby Ah-Choo from Fisher-Price
10. Mindflex from Mattel
11. Nerf N-Strike Raider Rapid Fire CS-35 from Hasbro
12. Star Wars Fan's Choice Anniversary Edition Home One Mon Calamari Star Cruiser from Lego
13. Transformers: Revenge of the Fallen Construction Devastator from Hasbro
14. Wii Sports Resort from Nintendo
15. Zhu Zhu Pets Hamster from Cepia
Toys “R” Us’s list also included the hot toys for all ages, from baby’s to big kids, and outlined what consumers should consider when shopping for the holidays:
• There is no ONE hot toy for every child. While attention may be paid to one specific hot toy each year, that item is not necessarily appropriate for every child. The hottest toy for a five-year-old girl may not appear on an eight-year-old boy's wish list. The age and interests of a child are key factors in determining the perfect gift.
• Quality and Value matter. Value has two components: what consumers pay for an item and what they get for that price. Toys that last for years to come and provide open-ended play are among the most sought-after items during the holiday season.
• Availability of hot products is important. Parents are determined to find the toys on their kids’ wish lists. With new toy shipments arriving in Toys “R” Us stores daily throughout the holiday season, parents and gift-givers have a better chance of finding the hottest toys, in-stock at Toys “R” Us than anywhere else.