- Guest Contributor
- Editor's Blog
Online shopping sales are soaring, but online retailers are not making as much money as they should. Do you know why? The reason is actually pretty simple - cart abandonment. A large number of online shoppers – 68.63% to be exact – leave the websites without completing their purchases. And nearly a quarter of those who abandon their carts do it because of concerns about payment security and lack of clarity in the checkout process. According to the below infographic, retailers worldwide could have added at least £ 5.5 million to their total sales in 2015 if they had just chosen the right payment gateways.